CPA SKILL CHECK

I was brought in by 123w to create a digital engagement tool for the Chartered Professional Accountants of British Columbia (CPABC). The brief was to create a digital experience devised to get high school students to consider a career in chartered professional accounting.

Working closely with the 123w team, we developed the CPA Skill Check, which uses a variety of question types to assess the core competencies required to become a Chartered Professional Accountant. I developed and delivered the content strategy for the project along with the UX and editorial copy throughout the experience.